Ecosystem PR Associate (m/w/d)
- Veröffentlicht am 28.06.2024
- Festanstellung
EoT Labs and flagship project peaq were founded under the belief that a better trajectory for humanity exists. We’re focused on harnessing the power of modern technology to build a global, borderless, machine economy that works for all humans on earth – the 100%, not just the 1%.
Today, more than 20 industries are already being positively shaped by this next generation of apps built on the peaq network. This is an opportunity to join a team of performance-driven entrepreneurs, engineers, and creatives, on a mission to unlock the Age of Abundance.
As PR Associate, you will write press releases that will hook journalists in from the very first line and pitch them to a wide variety of Web3 and industry-specific publications. You will work with founders, builders, and visionaries to position them as thought leaders through written content and interview opportunities, foster ties with journalists, and keep a sharp eye for relevant commentary ops. While working in-house, you will have agency-style exposure to dozens of exciting projects and will help them navigate the world of PR and media relations with professionalism and style.
Responsibilities- You will communicate with the projects across the peaq ecosystem to identify news and updates that have a high likelihood of generating coverage.
- You will write press releases, clear, concise, but still painting a colorful story.
- You will map the relevant media outlets and journalists for every story and look for the best approaches to them.
- You will write killer pitches that do a ton of work with only a handful of words and dispatch them to your target bank.
- You will seek out relevant commentary and interview opportunities, work on thought leadership and executive positioning, and monitor the media for newsjacking opportunities.
- You will keep an eye on the latest industry trends and the buzz on social media, looking for creative ways to make the peaqosystem known.
- Native or native-level command of English (American or British English preferred).
- A proven track record of writing quality PR content — please make sure to provide samples with your application.
- At least 2 years’ worth of experience in PR roles, in-house or in an agency.
- A solid knowledge of the Web3 and tech media landscape.
- A professional understanding of key PR tools and platforms, including Cision, HARO, and Qwoted.
- A good understanding of social media platforms and their role in the PR work.
- A grasp of Web3 basics — we’re not looking for the next Satoshi, but you should know why you can’t download your Bitcoin on a flash drive.
- A deep curiosity for all things tech and an ability to package intricacies of technologies and business models into a compelling story that cuts no corners on either nuance or accessibility.
- Excellent communication and relationship management skills.
- Professionalism, responsibility, and communicability, which become all the more important when working in a remote-first team as distributed as Web3 itself.
- An in-depth understanding of Web3 and a passion for its emerging DePIN sector.
- A network of existing contacts among media outlets, influencers, and other people of interest.
- Additional background on editorial roles in Web3 and mainstream tech publications.
- An experience with events, from negotiating panel slots and speaking opportunities to setting up interviews on the go.
- An affinity for spamming parrot emojis on Slack — don’t ask, just do it.
- Remote first. You’ll be joining a team working from all over the world.
- Flexible working arrangements. Create your own journey with flexible working schedules and locations.
- The opportunity to contribute to innovative projects in an exciting industry that has the potential to positively shape our world.
- High growth potential. Room to grow professionally at EoT Labs, while learning new skills and working on the cutting edge of Web3 and IoT.
- A warm and open culture at an international organization with team members coming from all four corners of the globe.
- An environment that values freedom, autonomy, team spirit and open communication.
We look forward to building the future with you.
Building the next generation of the Internet of Things, the Economy of Things.