TERN, inspired by the Arctic Tern's incredible migratory journey, is on a mission to address the talent shortage problem in Europe and beyond. We are the world's first full-stack upskilling, global migration and placement platform for healthcare & IT employers in the UK/EU facing critical staff shortages. TERN is the international recruitment platform that provides a full-stack solution for sourcing, upskilling and placing top-tier medical & IT talent.

Our technology-driven approach ensures a seamless, ethical, and transparent migration process, reducing complexities and costs associated with international hiring. TERN stands as the bridge between high-potential Indian professionals and European institutions, fostering a global workforce that is skilled, diverse and equipped to meet the challenges of modern healthcare and IT.

We are an ambitious startup where pace is of utmost importance to us. At TERN we cherish the value of time and the significance of swift execution.

Key Responsibilities:

• Digital social media communication in B2B channels, e.g. via, LinkedIn or website
• Customer communication via email newsletter
• Management of the social media & content plan
• Independent content development
• Collaboration with product management team on topics with resonance/relevance in the target group
• Creation of content for Google Adwords and other SEM platforms
• Creation of concepts for demand generation and to improve our reach and brand awareness
• Measurement and analysis of results and success factors of all measures
• Close cooperation with the sales team for lead generation

Requirements:

• Bachelor's or Master's degree in marketing or similar, lateral entrants with appropriate experience
• Ideally initial experience in B2B inbound marketing for services
• Good copywriting and social media content creation skills
• Knowledge of Google Adwords & Google Analytics is an advantage
• Very good knowledge of German and English (verbal and written)
• Structured and creative work
• Teamwork and communication skills
• Affinity for numbers

We are also particularly interested in:

• You are characterized by a hands-on mentality and enjoy working in a team. Efficiency, accuracy and empathy are in your blood
• You have a passion for healthcare, like to think outside the box and enjoy dealing with health policy issues