Are you a highly skilled Marketing Product candidate? Our partners are looking for a highly seasoned Product Marketing Professional to lead efforts into entering the German Market. This role is a crucial aspect in Opening the Germany Market & standing up sales teams; this role will play a key part in their broader European Strategy. If you are passionate about product marketing and have a deep understanding of the German market, we would love to hear from you!

Key Responsibilities & Day to Day overview:

• Market Expertise: Leverage your deep understanding of the German market to drive product marketing strategies.
• Product Marketing: Utilize your years of experience in B2B SaaS product marketing to create compelling messaging and product positioning.
• Competitive Insights: Conduct thorough competitive market research, identifying and analysing German email marketing competitors.
• Competitive Analysis: Create battle cards and competitive summaries, including features and pricing, and analyse recent market entrants to understand their successes and failures.
• Analytical Thinking: Quantify and prioritize market opportunities based on potential revenue impact.
• Market Launch: Prepare for the German market launch, including setting up a sales team for success and creating necessary enablement materials.
• Deliverables: Develop detailed market and competitive landscape overviews, slide decks, and presentations for internal use to be viewed by executive leadership
• Regulatory Understanding: Navigate the stricter data and privacy regulations in Germany, addressing key considerations and pain points for buyers.

Qualifications:

• Experience: Extensive product marketing experience, specifically in B2B SaaS.
• Market Insight: Proven experience in competitive market insights, preferably with experience in foreign markets.
• Language Skills: Fluent in German.
• MarTech Knowledge: Familiarity with the MarTech space and its competitors.
• Platform-Based Products: Experience with platform-based products, SMS, and WhatsApp.
• Presentation Skills: Ability to create polished executive presentations with minimal oversight.