Are you a highly skilled Marketing Product candidate? Our partners are looking for a highly seasoned Product Marketing Professional to lead efforts into entering the German Market. This role is a crucial aspect in Opening the Germany Market & standing up sales teams; this role will play a key part in their broader European Strategy. If you are passionate about product marketing and have a deep understanding of the German market, we would love to hear from you!

Key Responsibilities & Day to Day overview:

Market Expertise: Leverage your deep understanding of the German market to drive product marketing strategies. Must be fluent in German.

Product Marketing: Utilize your 10+ years of experience in B2B SaaS product marketing to create compelling messaging and product positioning.

Competitive Insights: Conduct thorough competitive market research, identifying and analyzing German email marketing competitors.

Competitive Analysis: Create battle cards and competitive summaries, including features and pricing, and analyze recent market entrants like Mailchimp to understand their successes and failures.

Analytical Thinking: Quantify and prioritize market opportunities based on potential revenue impact.

Market Launch: Prepare for the German market launch, including setting up a sales team for success and creating necessary enablement materials.

Deliverables: Develop detailed market and competitive landscape overviews, slide decks, and presentations for internal use to be viewed by executive leadership

Regulatory Understanding: Navigate the stricter data and privacy regulations in Germany, addressing key considerations and pain points for buyers.

Qualifications:

Experience: 10+ years in product marketing, specifically in B2B SaaS.

Market Insight: Proven experience in competitive market insights, preferably with experience in foreign markets.

Language Skills: Fluent in German.

MarTech Knowledge: Familiarity with the MarTech space and its competitors.

Platform-Based Products: Experience with platform-based products, SMS, and WhatsApp.

Presentation Skills: Ability to create polished executive presentations with minimal oversight.

Additional Notes:

Location Flexibility: While a preference for in-market presence, the candidate could also be based in the UK.

Immediate Start: Ideally, the candidate should be able to start working immediately.

Seniority Level

Mid-Senior level

Industry

Technology, Information and Media

Software Development

Employment Type

Contract

Job Functions

Marketing

Product Management

Skills

Marketing Analytics

Positioning (Marketing)

Product Marketing

Business-to-Business (B2B)

Executive Presentations

Competitive Analysis

Messaging

Privacy Regulations

Marketing

Between 54-72 Euros